02 Feb 2015


What Is Call/Lead Tracking?
Without Call/Lead Tracking, a business simply cannot properly optimize their marketing campaigns because they won’t have any hard data or specifics on what marketing strategies are driving in new calls, new leads, and new customers. Call and Lead Tracking enables a business to track how potential customers reached the business, which keywords they searched, which ads they clicked, their activity on your website, and their demographics. This data enables Advertise180 to optimize a business marketing campaign so that it is concentrated on the marketing efforts which have been proven to work, drive revenues into your business, and eliminate wasted marketing budgets.

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